Wade Phillips - W P initials logo

MDS Global Agentview

Project brief

Your challenge will be to design a completely new look and feel for the AgentView screens in line with the MDS Global corporate branding guidelines. As well as the visual element, this new design should focus on the agent’s experience to present customer details in a simple and intuitive way and minimise the time taken to address customer enquiries and complaints.

University module project - January 2021

Figma prototype

Link to interactive Figma prototype
screenshot call center agent login screen

Current system

The stakeholders stated the current system UI has existed since the software was developed (20+ years). They felt it was dated and due modernisation. The main complaints raised were; there's too much unintentional white space and the specified agent user journey has too many unnessecary steps. The main information needed was pulled from the current system to be inluded in the re-design.

current outdated call agent system screen shots

Empathise

No access to the real users (call center agents) of this current system could be obtained due to global pandemic situation.

Online stakeholder interviews were conducted and the company provided:

Based on the information provided and gathered, informed user personas and user mapping was created to get in the head space of the call center agents and how they use the system for the specific user journey.

user persona user empathy map

Define

The main aim of the definition stage was to encapsulate the problem the company were trying to address.

From the provided brief and stakeholder interviews the task was split into the following aspects:

Ideation

The ideation phase began with some desk research, the following areas were researched to inform potential solutions:

Now that content, style and approach had been considered, paper wireframes were sketched up with numerous possible layouts for the pages to be focused on

screenshot of handdrawn wireframe diagrams

The main design challenges at this stage were:

The forms for adding a subscriber were studied, information grouped appropriately, considering Gestalt principles for proximity and 12 forms were reduced to 7.

Iterations of designs were drawn out, and progressed through to concepts that could be firmed up and started in Figma.

Prototype

At this stage, the first step was to put together a basic design system, which contained the following elements:

figma style guide screenshot

From there firmed out digital wireframes were produced before moving onto the high fidelity interactive protoype.

The following pages were the focus of the project prototype:

Once the main pages were complete, additional screens could be added for the interactions. The prototype was made to be as interactive as possible, while minimal exposure to the current system meant not all aspects were developed, the sections around the main pages were constructed as detailed as the project nature allowed.

screenshots of call centre system

Overlays were utilised in Figma to allow hover states on the prototype and form filling was also visualised for a realistic presentation to the stakeholders.

All frames, groups, components and elements were named and laid out in a manner suitable that should the prototype be handed off or passed to a team that no difficulty would be had in understanding the build.

screenshot of figma prototype screen

Testing

Continuous and iterative testing was undertaken by myself throughout development of the Figma prototype. Due to the size of the current system, only a small portion had been included in the prototype based around the issues discussed by the stakeholders. Interactivity was included where posisble to demonstrate the working of the prototype.

The final project deliverable was the interactive Figma prototype, this was presented along with methods undertaken to the stakeholders via Microsoft Teams for their thoughts and feedback.

Written content was spelling and grammar checked, images were optimised where suitable and all interactions checked.